A New Look for B.A.R. Switzerland

B.A.R. Switzerland is pleased to introduce its new logo as part of a broader step to modernize our visual identity.

The new design reflects who we are today: a long-established aviation association representing airlines in Switzerland, while also looking ahead to the future of the industry. The logo combines key elements of our identity — aviation, Switzerland, and the Alpine environment — in a cleaner and more contemporary style.

This update is intended to give B.A.R. Switzerland a more modern and consistent appearance across our website, digital communication, and other materials, while maintaining the professional and representative character of our association. The new logo will be introduced gradually across our platforms and publications.